Dr. Jasmin Bergeron
Professor, Professional Speaker and Pioneering Researcher on the WOW Effect!
Dr. Jasmin Bergeron is a dynamic customer experience expert, motivational keynote speaker, and Certified Speaking Professional (CSP) who inspires audiences to create unforgettable “WOW” moments in every interaction. Known internationally for his research and energy on stage, Dr. Bergeron helps organizations stand out, exceed expectations, and build lasting satisfaction among both customers and employees.
The author and co-author of five books, more than 50 scientific research papers, and over 100 newspaper articles—including pieces published in The Wall Street Journal—Dr. Bergeron is recognized as a leading authority on the WOW effect. His research-based yet highly practical approach empowers audiences to turn ordinary interactions into extraordinary experiences.
Over the past two decades, he has delivered more than 2,000 keynotes and workshops in 12 countries, both in-person and virtually. His clients span a wide range of industries, including financial services, healthcare, education, real estate, tourism and hospitality, retail, government, and professional associations.
Fluent in English and French, Dr. Bergeron has a rare ability to make complex ideas simple, relatable, and fun. His presentations combine science, humour, and storytelling, customized to every audience to ensure lasting impact. Many participants leave convinced he has personally worked in their industry—proof of how relevant and practical his insights are.
With boundless enthusiasm, Dr. Bergeron delivers actionable tools that can be implemented immediately, leaving audiences energized, confident, and ready to wow the world.
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Speaking Topics
The WOW Effect!
Creating a “WOW Effect” helps you stand out and improve the satisfaction of everyone you meet. Based on years of research and real-world examples, this keynote uncovers what makes people say “WOW” and how to replicate those moments in business and life.
Key takeaways:
- The science and psychology behind a WOW experience
- How to manage expectations and deliver delight
- Why the final impression matters most
- Practical tools to make your WOWs visible and lasting
- Steps to apply new strategies immediately after the session
The WOW effect in sales and business development
In today’s competitive world, the best sales professionals don’t just sell—they WOW. Dr. Bergeron shares innovative, relationship-centred strategies to strengthen trust, boost credibility, and increase client loyalty while closing more sales with less pressure.
Key takeaways:
- How to create perceived value beyond price
- Seven proven drivers of client loyalty
- The goal is not to sell—but to sell again
- Tools to build long-term, win-win relationships
- Immediate steps for adding WOW to every sales interaction
The WOW effect in customer service
When products and prices are similar, service becomes your most powerful differentiator. This engaging keynote shows how to elevate client experiences by building genuine, high-value relationships through empathy, communication, and humour.
Key takeaways:
- How expectation management drives satisfaction
- Techniques for turning complaints into opportunities
- The power of personal connection in service recovery
- Practical tools for delivering memorable client experiences
The WOW effect in leadership
Outstanding teams don’t happen by chance—they’re built by leaders who inspire, recognize, and empower. Dr. Bergeron shares evidence-based practices for cultivating WOW leadership that drives collaboration, trust, and high performance.
Key takeaways:
- How to evolve from managing a group to leading a team
- Building trust and engagement through daily actions
- Recognition strategies that motivate and retain talent
- Practical techniques for leading with empathy and authenticity
The WOW effect in Teamwork
Just like championship sports teams, top organizations succeed through synergy and shared purpose. This interactive keynote helps teams strengthen collaboration, communication, and morale while celebrating individual strengths.
Key takeaways:
- Boosting team participation and engagement
- Creating a strong, unified team identity
- Energizing your workplace culture
- Managing change and challenges together
The WOW effect in Win-Win Negotiations
Great negotiators don’t focus on price—they focus on value. This session explores how to achieve win-win results that build trust and strengthen long-term relationships.
Key takeaways:
- Value-based negotiation strategies that reduce concessions
- Leveraging technology and psychology in modern deals
- How top performers negotiate less—and achieve more
- Tools to close agreements that leave both sides saying “WOW”
The WOW effect in Work-Life Balance
In a fast-paced world, achieving balance isn’t a luxury—it’s essential. Dr. Bergeron offers practical tools to create harmony between personal well-being and professional achievement.
Key takeaways:
- Habits of highly balanced and fulfilled professionals
- Time-saving strategies that reduce stress
- How to create WOW moments at work and at home
- Immediate actions to sustain balance and happiness
Recent Publications by Jasmin Bergeron
La négociation gagnant-gagnant
Vendre Plus et Mieux!
52 Histoires do Vente Pour 52 Semaines
Les Voies de la Reussite
Recent Publications by Jasmin Bergeron
How can I check Dr. Jasmin Bergeron’s availability or request a quote?
To check Dr. Jasmin Bergeron’s availability or request a tailored quote, please contact ProSpeakers directly. The team will review his schedule, discuss your event details, and provide pricing based on your audience, location, and presentation format.
Where does Dr. Jasmin Bergeron usually travel from?
Dr. Jasmin Bergeron is based in Montreal, Quebec, and travels across Canada and internationally for both in-person and virtual speaking engagements.
Which subjects does Dr. Jasmin Bergeron typically speak on at events?
Dr. Bergeron speaks on the WOW Effect, customer experience, leadership, sales, teamwork, negotiation, and work-life balance. His engaging, bilingual keynotes deliver research-driven insights mixed with humour and practical strategies audiences can apply right away.
How much does it cost to book Dr. Jasmin Bergeron for a keynote?
Please contact us for an accurate quote tailored to your event. His fee varies depending on presentation length, customization, and travel requirements.
What factors influence Dr. Jasmin Bergeron’s speaking fee?
Variables include presentation length, audience size, travel logistics, and event type—keynote, workshop, or seminar. ProSpeakers will work with you to design a package that meets your goals and budget.
Are travel expenses included in Dr. Jasmin Bergeron’s fee?
No. Travel expenses are quoted separately and typically include airfare, accommodations, ground transportation, and per diem.
What does a standard keynote presentation from Dr. Jasmin Bergeron look like?
A typical keynote lasts 45–60 minutes, followed by a Q&A session. His presentations are highly interactive, humorous, and filled with real-life examples and scientific insights that empower audiences to take immediate action.
Is Dr. Jasmin Bergeron available for workshops or panel discussions?
Yes. He frequently delivers full-day workshops, breakout sessions, and panels. His energetic, hands-on style makes him ideal for teams looking to deepen engagement and skill development.
Can Dr. Jasmin Bergeron customize his presentation for our audience?
Absolutely. Dr. Bergeron tailors every presentation to your organization’s context, goals, and industry. His clients often remark that his talks feel like they were created specifically for their team.
What are some of Dr. Jasmin Bergeron’s notable past speaking engagements?
He has presented to organizations across financial services, healthcare, education, hospitality, real estate, government, and professional associations worldwide. Audiences consistently describe his keynotes as “energizing,” “action-oriented,” and “a true WOW experience.”
How far in advance should we book Dr. Jasmin Bergeron?
We recommend booking three to six months in advance to ensure your preferred date, especially for large conferences or international events.
How do we book Dr. Jasmin Bergeron for our event?
To book Dr. Jasmin Bergeron for your next event, please contact Heather at ProSpeakers.com:
Email: [email protected]
Phone: 416-420-4525
"We were thrilled to have Jasmin as a keynote for our FIVE, sold-out NAPA Conventions! Each time, his intelligent, relaxed, and humorous presentation was as informing as it was entertaining! He is still so highly rated by our audience, we had him back to keynote our debut annual conference for managers as well." - NAPA Auto Parts
"We have made significant changes to our work habits. The strategies you’ve suggested have helped boost our efficiency! We are now ready to take the turn that we’d postponed for too long." - Statistics Canada
"Very interesting and dynamic. We focused on what you said throughout the whole conference! You’re an excellent speaker, both in terms of your communication skills and knowledge of the subject. I wanted more and more!" - REMAX
"You’ve impressed our managers, and despite their vast experience, they learned things that are different and applicable." - Director of Training, Government of Canada